December 17, 2018
Savvy digital agencies keep an eye on the future and a pulse on the needs of today’s clients. Stamats — with offices around North America — has often demonstrated a commitment to embracing positive change, most recently with the onboarding of Chief Innovation Officer Sandra Fancher, a new position at Stamats.
Sandra has served as a trusted internal and external partner in digital strategy leadership roles over the last two decades. She has collaborated with client executive teams and mentored hundreds of colleagues in the creation and implementation of cutting-edge digital marketing strategies. “From my first conversation with the Stamats leadership team, I knew the agency was ready and eager to take the next steps with this already successful brand,” Sandra said. “Stamats’ partner-centric, UX-focused, solutions-driven approach aligned perfectly with my values.”
Executive Vice President Bill Stamats, says Sandra joining the Stamats team in November 2018 was perfect timing. “Sandra has proven to be a great cultural fit, and her expertise is instrumental in supporting our growth and reflecting our commitment to higher ed and a growing portfolio of partnerships.”
As Chief Innovation Officer, Sandra has embraced the opportunity to combine passion for client success, digital strategy and innovation into one role. “Stamats fully embraces change, and innovation is about listening, then connecting and implementing. My first focus has been to create integrations between the incredible depth of experience and knowledge of the many disciplines in the organization. I’ve appreciated the opportunity to construct the role parameters as needed.”
Sandra is eager for the opportunities that await. “Immediately, I was impressed with the significant advancement in predictive modeling and marketing automation at Stamats. The organization is already a step ahead of the competition in this area with potential for additional unique and exciting applications of their technology.”
More than 70 percent of all higher education institutes have partnered with Stamats over the years. Under Sandra’s leadership in 2019, Stamats will increase its robust digital services offerings in higher education, as well as strategically expand into additional B2B markets.
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Sandra holds a BS from Northwest Missouri State University and is a certified Project Manager Professional, Pragmatic Marketing and ScrumMaster.
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