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Stamats creates business value by building strong and enduring relationships between companies and their customers.

Articles, General, Higher Ed

Refining Email Messages for Dual-Enrolled Students

November 22, 2022

- The dual-enrolled audience data set is a tripping hazard in higher ed communications. There may be times when it makes sense to send recruitment messages to freshmen or “just starting ...

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Articles, General, Higher Ed

Drinking from a Fire Hose? 5 Tips to Manage Higher Ed Marketing with a Lean Team

November 21, 2022

- For the decade prior to joining Stamats, I was part of a very slim, hybrid higher ed communications and recruitment team, which was embedded in the admissions department. Shortly after ...

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Articles, General, Higher Ed

Communication Timing: Send Students the Right Recruitment Message at the Right Time

November 17, 2022

- The enrollment funnel is a roadmap to understanding what or how to schedule communications. What you send to Leads is generally not appropriate messaging for Applicants, and messages for Applicants ...

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Articles, General, Higher Ed

Designing Email Content? Answer These 5 Questions to Start Off Right

November 16, 2022

- Designing emails is tricky business. Finding the right amount of text and images is an artful practice. Having too little content leaves an email less desirable, whereas too much can ...

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