We Know Audiences.

Strategies and tools to help publishers generate revenue. Manage, grow and monetize first party data.

Audience Intelligence. Data Innovation.

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Increase Revenue Potential

  • Sophisticated Platform
  • Audience Strategies
  • Data Services
  • Marketing Integration

“Audativ is the complete package for fully integrated audience development.”

- Tim Fixmer, CCI Media

“Whoever knows the audience best, wins.” - John Cappelletti, Putman Media

Experienced Partners

Forward-thinking data experts to help you stay engaged with your audiences.

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Protect your audience data, achieve your goals, and increase profitability with Audativ’s audience intelligence solutions.

Full-Service Audience Strategy and Circulation Management

Data, Research, and Marketing

Expert Consulting and Data Intelligence



Innovative and reliable audience data gives you real-time insights to deliver impactful content that grows your community—and your bottom line. Make your data work harder and smarter with customized audience management solutions from Audativ.

Strategic Audience Management

Get to know your audiences with deeper insight and intelligence to drive a stronger response

Comprehensive Database Platform

Integrate and analyze all audience data sources in a single, powerful platform

and Reporting

Make informed decisions with real-time data from your custom criteria

Sophisticated Data Services

Maintain data integrity with custom governance solutions

Our Customers Say It Best

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"Audativ knows data AND audience strategy/development"

"Stamats builds confidence with their professional and methodical approach."

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"HONESTY and TRUTHFULNESS are their hallmarks. Never pie in the sky."

"Their staff exudes professionalism and credibility."

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"Stamats is way more cost effective than their competitors"

"Your data base needs to be your GOLD MINE! If not, you’re looking at the universe through the wrong end of the telescope."

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"The Audativ audience profile tells the story of your audience not just for print distribution."




Our Team

Peter Stamats Headshot

Peter Stamats


Shane Headshot

Shane Austerman

Chief Financial Officer

Kim Leonard Headshot

Kim Leonard

Chief Audience Officer, Vice President

Barb Schrafel Headshot

Barb Schrafel

Director of Audience Development

Kelly Rosaaen

Kelly Rosaaen

Audience Manager

Mariah Obiedzinski

Mariah Obiedzinski

AVP, Content Services

Wendy Headshot

Wendy Bulechek

Audience Manager

Sally Olinger

Sally Olinger

Director of Audience Engagement & Analytics

Sammy Garrett

Sammy Garrett

Account Executive

Powering Profitability With Data!

Bring multiple data sources into a singular intelligence platform designed to provide sophisticated insights for higher profitability.

Learn more with a free demo.

Connect with Shane

Read Our Latest Press Release

CEDAR RAPIDS, Iowa, April 6, 2022 /PRNewswire/ -- Stamats Communications, Inc. announces the acquisition of the Audience Management services of TriMax Direct, effective April 1, 2022. The clients moving over from TriMax Direct will move into Audativ, the audience management division of Stamats.

Read more: Stamats Makes New Audience Management Acquisition