Hey Bob, it's Eric.

Hey Bob, it’s Eric.

Bob Sevier and I probably know too much about each other after arguing about higher education marketing for almost 30 years. With a little help from iTunes, here’s your chance to listen in on our higher ed marketing meanderings.

We’re planning to post new conversations every couple of weeks in 2016, so subscribe and hold on. This should be fun.

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Episode 7: Essential Qualities of a Higher Ed Senior Leadership Team

Bob and Eric discuss the importance of forming a strong senior leadership team in higher education that can work together around the vision of the institution and what to do when the team is not in sync.

Here’s a link to the two books referenced by Eric Sickler in this episode:

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