Full Service Marketing for Higher Education & Healthcare
Full Service Marketing for Higher Education & Healthcare
Christopher Lott
June 11, 2025
For more than 100 years, Stamats has been helping its clients meet their marketing and communications goals. From the beginnings in print to more modern digital projects, Stamats is always evolving to meet the needs of the marketplace. The agency began an exciting new chapter recently, welcoming four veteran digital marketers to leadership roles.
“Growth is always exciting, and part of that is being able to bring in new leadership that continues to push us and expand our expertise and innovation,” said Sandra Fancher, Stamats’ Chief Innovation Officer. “Our strength is our people and Stamats is known for our commitment to our clients and relationships. We are all in for our clients and for making Stamats be the best it can. It’s been exciting to see right away how these new colleagues are bringing value and insight for our clients.”
The new team members bring diverse backgrounds and deep expertise in leadership, digital marketing strategy, and user experience. They will work with Stamats’ renowned experts to help clients in higher education, healthcare, and beyond achieve their brand and business objectives.
Stamats continues more than 100 years of growth with the addition of new team members.
Evan Baltz has worked in digital development and strategy execution for more than 20 years. He has worked with multiple Inc 500 companies, a Fortune 400 company, and several startups, recently serving as Senior Director of Marketing Web Development for National University.
“At Stamats, the people are what make it a truly exceptional place. As a Cedar Rapids native who grew up in Iowa, I know firsthand the caliber of individuals I’m privileged to work with on a daily basis,” Evan said. “Combined with Stamats’ dedication to higher education clients, this opportunity is not just a job—it’s a meaningful homecoming.”
Evan has experience in system architecture, database design, graphic design, web design, web application development, and more. He brings this unique perspective to the creation and management of web-related projects, and insight into how teams can work together to achieve their goals using methods like Agile/SCRUM.
He is the host of “The Manager’s Desk” podcast and the author of several books, including “The Art of Leadership without Losing Your Soul: Managing Teams with Humanity and Grace” and other titles.
He joins Stamats as Senior Director of Accounts, where he will lead a team of experts focused on helping clients achieve their digital marketing goals.
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Pavithra Counsell is an experienced leader, designer, and content strategist. Her background in building and coaching award-winning teams enables her to design data-driven, customer-centric solutions at the intersection of business goals and customer needs.
“I’m thrilled to join Stamats and lead their digital experience team during such a dynamic time in the industry. Stamats’ history of creating meaningful connections between organizations and their audiences through thoughtful, strategic digital experiences is truly inspiring, and I’m honored to be part of that legacy,” said Pavithra. “I feel fortunate to join such a kind and talented team, and I look forward to partnering with them to push the boundaries of what’s possible in digital engagement and help our clients tell their stories in compelling new ways.”
An Illumi Award winner for Digital Impact, her career has included stops as Director of Digital Experience for SharkNinja, Director of UX for Panera Bread, and Principal Designer and Content Strategist for Cantina.
She has worked with iconic brands such as Merrell, Keds, and Liberty Mutual Insurance. But Pavithra’s career is even more varied than that: She’s a trained opera singer and got her start designing user interfaces for NASA—yes, that NASA.
A veteran digital leader, Pavithra joins Stamats as Vice President for Digital Experience. She leads the Stamats digital experience team, creating websites and CX/UX to engage and inspire a wide variety of audiences.
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Chris Rapozo has built a career helping higher education marketers communicate with clarity. A strategic marketing and communications leader, Chris brings deep experience driving brand visibility, demand generation, and event-based campaigns across industries.
Most recently a Marketer at Hannon Hill, Chris led high impact marketing campaigns, orchestrated industry conferences and webinars, and drove brand alignment across digital channels to grow audience reach and expand the sales pipeline.
He is the host of the “Education Marketing Leader” podcast, which he founded to help elevate the voices and ideas shaping the future of higher-ed marketing. The podcast has grown to include a book club dedicated to professional learning, bringing together cutting-edge higher education marketing experts for lively discussions on current topics.
“I believe in the impact of higher education,” Chris said. “I’ve worked with Stamats before, as a vendor partner with my prior company, and respected Stamats’ results-driven approach. Joining the team felt like a fantastic opportunity.”
He joins Stamats in the role of Associate Vice President for Marketing Strategy, where he will work to build connections that help clients elevate their work and leverage the latest techniques to grow their audience and achieve their marketing objectives.
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For more than 20 years, Joshua Schneiderman has been helping organizations reach their best prospective customers with inbound strategies, content, design, and imagery. An experienced digital marketing strategist, he has helped international businesses and world-renowned brands grow sales.
His experience in inbound strategies underlines the importance of authentically helpful communication to effective marketing. This authenticity comes from robust data collection and honest content that understands the audience and their needs.
“It’s clear that the Digital Marketing Strategy team at Stamats is always looking for ways to get better. It has been a lot of fun to jump into that environment,” said Joshua. “The energy this team is putting toward serving higher ed clients is infectious.”
Joshua recently served as Lead Digital Strategist for Ruffalo Noel Levitz (Stamats’ neighbor, also headquartered here in Cedar Rapids, IA), Director of Marketing for VGM Forbin, and Digital Marketing Strategist for Mudd Advertising. With experience in journalism, graphic design, social media, search engine marketing, and more, Joshua brings a diverse background to his work.
At Stamats, he will serve as Director of Strategy and Performance, playing an integral role helping clients leverage the latest data-driven technologies to tell their authentic story and convert prospective customers to brand advocates.
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It’s been more than a century since Stamats first started helping clients meet their marketing needs. The addition of these respected industry veterans adds to Stamats’ team of client-first experts, continuing the agency’s ongoing evolution at the forefront of digital marketing.
Let’s discuss your strategy and goals.
