Understanding how students perceive tuition costs (and in turn, value and ROI) is the foundation of effective recruitment. For our latest HigherEdTalk™ study, we engaged junior and senior high school students from every region in the nation to uncover how price drives decision-making at all stages of the enrollment process — from first search to final enrollment. Study results are consolidated in our newest eBook, Tuition Intelligence for Smarter Recruitment. Download it, share it, and use it as a guide for developing smarter recruitment, marketing, and enrollment strategies at your institution.

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