Cedar Rapids, Iowa, August 15, 2016—Stamats is pleased to announce Jeff Selingo as the featured keynote speaker for the 2017 Adult Student Marketing Conference, taking place February 7–9, 2017, in Huntington Beach, California.
Selingo’s presentation, College of Tomorrow: The Decade Ahead for Higher Education, will discuss the outlook of higher education, identifying new obstacles and answering key questions. Selingo is the author of the report 2026: The Decade Ahead, published by The Chronicle of Higher Education.
Keen on trend analysis, Selingo is a leading authority on the outlook of higher education. As the landscape of higher education continues to evolve, Selingo will present his summary of risks and opportunities for leaders in higher education, specifically as it relates to adult learners. A printed copy of 2026: The Decade Ahead will be issued to each conference attendee.
The conference will also feature the release of the 2017 AdultStudentsTALK™ study, presented by Becky Morehouse, Stamats’ vice president for client services. This research will uncover the trends, attitudes, lifestyles, and knowledge of adults considering enrolling in a new program or going back to school to complete their degree. The results of this study will help determine what is most important to the prospective adult student, allowing higher-education decision makers to better serve the growing post-traditional student population.
A full list of sessions and speakers planned for the 2017 Adult Student Marketing Conference has been released on the Stamats website. Sessions were selected with the assistance of the Adult Student Marketing Advisory Board, a group of nine higher-education marketing leaders from colleges and universities across the United States.
About Jeff Selingo:
Jeffrey J. Selingo is a best-selling author and award-winning columnist who helps parents and higher-education leaders imagine the college and university of the future and how to succeed in a fast-changing economy.
His newest book, There Is Life After College (HarperCollins, 2016), explores how today’s young adults need to navigate school for the job market of tomorrow.
Jeff is also the author of College (Un)Bound: The Future of Higher Education and What It Means for Students, a New York Times best-selling education book in 2013, and MOOC U: Who Is Getting the Most Out of Online Education and Why.
A regular contributor to the Washington Post, Jeff is a special advisor and professor of practice at Arizona State University and a visiting scholar at Georgia Tech’s Center for 21st Century Universities. He is the former top editor of the Chronicle of Higher Education, where he worked for 16 years in a variety of reporting and editing roles.
His writing has also appeared in the New York Times, the Wall Street Journal, and Slate, and he is a contributor to LinkedIn, where you can follow his blog posts on higher education.
Jeff’s work has been honored with awards from the Education Writers Association, Society of Professional Journalists, and the Associated Press. He has been the keynote speaker before dozens of associations and universities and appears regularly on regional and national radio and television programs.
Jeff received a bachelor’s degree in journalism from Ithaca College and a master’s degree in government from Johns Hopkins University. He lives with his wife and two daughters in Chevy Chase, Maryland.
About Stamats Communications:
Stamats is a leading marketing and research company providing a complete range of services including websites, content marketing, email, magazines, video, research, traditional media, live events, and database marketing. Stamats focuses on distinct markets to gain unique category knowledge and experience that it brings to bear for the benefit of Stamats’ clients. These markets are higher education, commercial building operation and management, commercial building interior design, professional meeting planning, and health care. Through its subsidiary, The Thorburn Group, Stamats provides consumer marketing services to Fortune 500 companies. Stamats was founded in 1923 and today maintains offices in Cedar Rapids, Iowa (headquarters); Minneapolis, Minnesota; and Philadelphia, Pennsylvania.
Contact: Bill Stamats
Senior Vice President, Stamats