WHY CHOOSE STAMATS FOR PRINT MEDIA?
A Legacy of Creative Excellence
For more than 50 years, Stamats has been creating distinctive award-winning publications for institutions of higher learning. Each year, our publications help more than 100 colleges and universities nationwide build their brands and achieve their marketing and communication goals. Our work represents the integration of a variety of elements—research, strategy, and creative—all working together to give you the kind of results you won't get anywhere else.
A Creative Point of View
Our approach to every great publications project rests on five essential beliefs:
- Great creative is unique. Since no two institutions are the same, no two projects are the same. We deliver creative solutions customized to your individual identity.
- Great creative is not an end, but a means to an end. Every creative department loves winning awards. We've won more than our share. But we're not in it for the glory. Our greatest reward comes with accomplishing your goals.
- Great creative shares ownership. Collaboration is the most important thing we do with our clients.
- Great creative comes from great strategy. These days it's not enough to have pretty pictures and compelling copy. Creative communication in any form has to be driven by strategy to be effective.
- Great creative is relevant above all else. If it doesn't move your most important audiences to action, it hasn't done its job.
Making Magic
A creative concept, properly conceived, is a magical thing with the power to transmute, transport, and persuade. It is more than the sum of its parts; it is based on a broad understanding and minute detail.
A creative concept is the product of a systematic process and team synergy. Your creative team will be adept at the freewheeling brainstorming that leads to the most original concepts. To accomplish this, they will strive for concepts built on insights, not ideas. What's the difference? An idea can lead to a clever execution, an insight to an entire campaign.