Randy is a seasoned and knowledgeable marketing and advertising professional with specialized expertise in all phases of brand development; integrated marketing communications across all media; direct, email, and database marketing; and account and team management. He offers more than two decades of experience in strategic planning, brand creation, creative development, and tactical implementation. His tenure and experience in higher education marketing span more than a decade.
Randy’s focus is on building, growing, and sustaining strong brands and maximizing his clients’ return on their investment in marketing. He has provided integrated marketing counsel to dozens of colleges and universities, major health care organizations, and blue-chip manufacturers across the U.S.
Randy’s qualities as a high-level marketing strategist and conceptual thinker, award-winning creative director and copywriter, consensus and team builder, and exceptional communicator and leader inform each project he undertakes as well as each relationship he forges with his clients.
Randy graduated Phi Beta Kappa with a B.A. in English literature from Cornell University. He earned an M.A. in dramatic criticism from the University of Toronto.
An accomplished chef, he lives on a “150-acre gentleman’s farm” in Upstate New York.