Your academic program mix is crucial to a student’s decision-making progress. You could get lost in comparing yourself to the big pool of competitors out there—or you could develop a distinctive competitive advantage by strategically positioning yourself with academic programs that you know are in demand.Details
Expand Your Applicant Pool and Your Audience
Feel crowded by competitors? Find new opportunities that give you room to move and grow. When you look closely at the audiences you’re seeking, you might find missed opportunities or new markets beyond your usual neighborhood. And, when you offer differentiated, market-focused programs, you stand out from the crowd and can make a foundation for ongoing growth.