12 Ways to Reinvigorate Your Annual Fund

In spite of the evolution of the electronic communication age, traditional solicitation methods are still used to attract charitable dollars from constituents. Traditional annual fund programs used to rely on solicitations through direct mail, telephone, and special events. Today, these three program channels are complemented by digital tools and inbound marketing strategies, which are growing in popularity.

This white paper will help college and university advancement units reinvigorate their annual fund programs—to not only strengthen already proven solicitation methods, but to take advantage of new communication methods and technologies that can complement existing strategies.

Download This White Paper.