Presented by Grant DeRoo, Director of Strategic Management & Aaron Blau, Director of Strategic Engagement
Cost. Value. Discount rates. Tuition resets. These terms mean something to us as higher education recruitment and marketing specialists, but what do they mean to the actual audiences we target?
Join Stamats’ Director of Research and Strategy Grant DeRoo and Director of Strategic Engagement Aaron Blau as they discuss the major implications of Stamats’ latest research, HigherEdTALK™ – Tuition Intelligence for Smarter Recruitment. Grant and Aaron will examine the findings of our survey of prospective students concerning cost and value perceptions, the search process, and the factors that directly impact college choice. We will discuss these results in the context of our work with hundreds of colleges and universities throughout the country as well as their implications for enrollment and marketing professionals today.