Three Reasons to Not Use the NPS in Higher Education

In the past 15 years, the Net Promoter Score (NPS) has become a standard (perhaps the standard) measure of customer loyalty and satisfaction. Created by a partner at Bain & Co., the NPS was designed to help company executives establish a simple understanding of how their customers felt about the company. The NPS asks one…

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China and the new world order

The worldwide political changes of 2017 will benefit China by increasing its political and economic influence in Asia and around the world. China’s new dominance and strategic alliances will influence the future of international student mobility.

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Identifying New Online Programs

Identifying New Online Programs

We recently held a one-day conference for developing and marketing online programs in Chicago. Not surprisingly, much of the conversation centered around answering the question, “How do we decide what new programs to offer?”

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