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STAMATS: Higher Education Marketing

portfolio

tangible executions driven by strategy

Every institution is unique. Together with you and your team, let's find your points of distinction and create a marketing program that is rooted in research, executed with creativity, and shockingly successful in meeting your marketing objectives. Here are a few examples of our past work.


Case Studies

CASE STUDY: Drake University - Recruitment Publications and Advancement Campaign

Drake University Recruitment Publications and Advancement Campaign

From producing more Fulbright scholars than most other universities in the nation to being ranked among the top four master's universities, Drake University has an amazing story to tell. With that in mind, Stamats partnered with Admissions as well as Advancement to create and implement two very different communication strategies to help Drake "stand out from the blur". The Drake Advantage admissions print campaign continues to generate buzz—as well as increased inquiries and campus visits from prospective students, while the more recent distinctlyDrake advancement campaign is already receiving rave reviews across the Drake community.

whitman college interactive website

whitman collegeinteractive media

Whitman College has an established reputation for offering students a rigorous liberal arts and sciences education memorable college experience. The College wanted to ensure that the look and feel of their recent admissions material was successfully translated online. The Web site had to use exciting and interactive features, and showcase the true value of the highly personalized and transformational educational experience the College provides.

CASE STUDY: University of Pennsylvania – College of Liberal and Professional Studies

University of Pennsylvania Brand Development

The College of General Studies needed to retool its image to more accurately reflect the innovative and cutting-edge educational offerings available for their intellectually aspiring students. Starting with research, Stamats crafted an overarching, compelling brand promise, brand attributes, and a new, more accurately descriptive name—the College of Liberal & Professional Studies (LPS). This work was extended into an award winning brand campaign to truly differentiate the college and achieve measureable results.

university of northern michigan

northern michigan universityprint publication

In a cooperative relationship begun in 1987, Stamats and NMU worked together to expand NMU's existing tagline—"Northern. Naturally."—in a series of recruitment tools, including a viewbook, a search brochure, an international brochure, a travel brochure, residence life brochure, a campus life brochure, and outdoor and radio advertisements.

Samples of our Work

  • Drake University Sophomore Brochure[1]
  • Drake University Sophomore Brochure[2]
  • Drake University Sophomore Brochure[3]
  • Drake University Sophomore Brochure[4]
  • Drake University Undergraduate Viewbook [1]
  • Drake University Undergraduate Viewbook [2]
  • Drake University Travel Brochure [1]
  • Drake University Travel Brochure [2]
  • University of Bridgeport Viewbook [1]
  • University of Bridgeport Viewbook [2]
  • University of Bridgeport Viewbook [3]
  • Harvard Graduate School of Education Viewbook [1]
  • Harvard Graduate School of Education Viewbook [2]
  • Harvard Graduate School of Education Viewbook [3]
  • Trine University Website [1]
  • Trine University Virtual Tour [1]
  • St. Joseph’s College [1]
  • University of Pennsylvania: College of Liberal and Professional Studies Ad Series
  • Plymouth State Creative [1]
  • Plymouth State Creative [2]
  • UC Hastings College of the Law Logo Design
  • UC Hastings College of the Law Viewbook [1]
  • UC Hastings College of the Law Viewbook [2]
  • University of North Carolina at Chapel Hill Collateral [1]
  • University of North Carolina at Chapel Hill Collateral [2]
  • University of North Carolina at Chapel Hill Collateral [3]

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