We are Custom-Built

For the challenges of Higher Education

An entire practice dedicated to higher education

We love the work you do—challenging minds, shaping experiences that matter, and always looking forward, over the horizon.

We are staring at the horizon with you. From predictive modeling to click-through rates to double-gate-folded wow pieces, we bring the future closer, clearer, faster.

Our deep expertise in higher education, extensive research and data insights drives results for some of the largest brands in higher education as well as specialty, regional institutions and community college. We are experts in the culture, enrollment growth and brand awareness.

Our strategies drive thousands of student interactions every year. Our behavior mapping and data-driven strategies makes sure each experience is tailored to the institution and the student’s needs.

If you are responsible for driving enrollment, the challenges to find the right students is an ever-changing one. Our Demand Generation framework is based on market data, hundreds of journeys mapping and proven digital strategies.

Alongside our team of higher ed experts, we apply lessons learned from national B2B brands that partner with Stamats, higher education and commercial brands provides an outside view.

QUICK FACTS

10,000+

Students interviewed each year

60+

Years experience in higher ed

500+

Institutions served

400+

Programs analyzed

  • Stamats collaborated with us on every aspect of the studies we carried out, from designing the questionnaire, to figuring out who would be questioned, and what questions needed to be asked. It has been a great experience.
    Rob Westervelt
    Executive Vice President for Enrollment and Marketing, George Fox University
  • Stamats is, arguably, the nation’s leading expert in educational research, using national data and local research to help institutions shape marketing decision-making. Highly collaborative, Stamats doesn’t try to shape a cookie-cutter approach to your institution. They work with you to create something meaningful and valuable to you and your institution.
    Lisa Brosky
    Vice Chancellor, External Relations, Pima Community College
  • Stamats has helped us position ourselves in the marketplace, and they’ve really helped us really project our strengths. They’ve enabled us to identify an appropriate brand and we’re going to make great strides with their help over the next few years.
    Dr. Peter P. Mercer
    President - Ramapo College of New Jersey
  • Stamats has been an excellent partner in both creating a brand that truly captures the essence of our district and communicating it in a manner that captivates and makes our stakeholders proud. “They nailed it” is the phrase we heard over and over again as we shared the work of Stamats with our constituents.
    Michelle Gayles
    Chief Strategy Officer - Phoenix Union High School District
  • I want to thank you for all you have done for Elmhurst College. Our new brand idea, Reach Your Potential, is working! I think that we made considerable progress in the last two years, thanks to you.
    Dr. Larry Braskamp
    Interim President - Elmhurst College
  • In their work with Ramapo, I found Stamats to be unlike other consultants in that they truly understand the world of marketing and branding, but more importantly for a college campus, understands how to frame and deliver the results to a variety of campus constituents.
    Chris Romano
    Associate VP of Enrollement Management, Ramapo College of New Jersey
  • Stamats has been a pleasure to work with and is a true partner in the rebranding of our College and coming up with a new name and logo. It’s clear in all that they do that they wanted us to be successful in this. All their recommendations and advice were research based for our situation, which helped us make informed decisions.
    Wendell Esbenshade
    Director of Marketing & Communications, Pennsylvania College of Health Sciences
  • Before hiring Stamats, we did our homework: researching the competition, calling references, and consulting in-house with other senior-level administrators. That research paid off: Stamats provided an excellent research report—data-rich and empirically grounded, but also thoughtful and filled with helpful leads and opportunities--an exemplary level of service, and an analyst and project leader who proved to be the best possible partners we could imagine.
    Louise Carroll Keeley
    Professor of Philosophy, Assumption College
  • We needed very specifically to figure out what more we could do to increase our reputation in the state and the region. They understood our unique needs, were incredibly responsive, pushed us when we needed to be pushed, helped us avoid some political minefields, and really gave us what we needed. We were so impressed.
    Dr. Robert D. Mc Caig
    Vice President for Enrollment, Monmouth University
  • Stamats has done great work studying non-matriculated applicants for our university for a number of years.   Their research provides us strong insight into students’ perceptions of our university which in turn allows us to focus our yield efforts.  The fantastic team tailored the research to our brand needs and provided valuable conclusions that shaped our strategy.
     Chuck May
    Director of Admissions, University of Missouri Columbia
  • It’s all good! One of the things we all track is the change, year over year, in those applicants who put Brescia as their first choice. In a recent report, Western had increased 8% in its first choice applicants; King’s, 4%; Huron, 11%; but Brescia had increased 38 percent! This is a strong message that our partnership with Stamats is producing results even quicker than we even hoped for. I am just thrilled!
    Dr. Colleen Hanycz
    Principal (President), Brescia University College
  • Our work with Stamats has resulted in strategic and creative marketing communications solutions. The creative team developed an insightful brand strategy approach that complimented our existing brand tools and has allowed us to solidify the ways in which the Drake brand is effectively represented across all constituencies.
    Debra Lukehart
    Executive Director of Marketing and Communications, Drake University
  • The work of the Stamats team empowered our community to consider the entire spectrum of our institutional brand. Not one area of campus has remained on the sideline. Their work triggered in us the drive to uncover our brand potential. The creativity and persistence demonstrated by the team directly impacted what we are hearing from our external and internal constituents today.
    Carol Williamson
    VP for Enrollment Management and Dean of Admission, Central College
  • Stamats certainly lives up to its tag line, “Promises Kept.” We now have an aesthetically superior, dynamic and easy to navigate website that will serve our current and prospective students well over the coming years.
    Alicia Steger
    Director of Marketing & Communications, Nassau Community College
  • Where other agencies saw roadblocks and said ‘no,’ Stamats said ‘yes!’ They worked hard to win our business and worked just as hard throughout the process. Stamats wowed our entire team with their efforts and energy.
    Gene Castellano
    Former Vice President, Advancement & College Relations, Cabrini University
  • Stamats consulting was integral to the success of the brand re-positioning project we recently completed for NAU’s Extended Campuses. They were an adept adviser regarding brand strategy, process and implementation at ever stage: research, positioning, creative and internal communications. They are knowledgeable, professional, insightful and a true pleasure to work with.
    Ann Marie deWees
    Director, Strategic Marketing and Demand Generation, Northern Arizona University
  • The brand identity has been spreading across campus with new recruitment materials, advertising, light pole banners on campus, and the new web site that was just launched a few weeks ago. Overall enrollment is up slightly and we’re still moving forward!
    Randy Beachy
    Assistant VP, Marketing & Communications, Bethel College
  • Public reaction has been overwhelmingly positive. We were delighted with Stamats’ process and we look forward to opening a new center that will serve our community and the next generation of Hawkeye Community College students.
    Dr. Linda Allen
    President - Hawkeye Community College
  • …the gold standard company (Stamats Communications, Inc.) in higher education marketing that I have successfully relied upon for over thirty years…
    Norman R. Smith
    President - Elmira College
  • Stamats provided an immeasurable amount of support from high-quality market research to building and maintaining our beautiful website. Their marketing efforts continue to bring a significant amount of attention to the Alternative Credit Project and provide an efficient online interface to help nontraditional students return to college.
    Brice Struthers
    Associate Program Specialist, American Council on Education
  • If you are looking for a company to be strictly a vendor and to provide you data and reports, Stamats is not your firm. However, if you are looking for a company that is a true partner in your success – you need not look further. In more than a decade of working with Stamats, it has been my experience that they approach the relationship with institutions as a true partnership.
    Jami M. Hornbuckle
    Assistant Vice President, Communications and Marketing, Morehead State University
  • The team at Stamats are amazing to work with! Their level of expertise in the industry coupled with their excellent customer service and friendly demeanor have made our project a success and my interactions with them a joy. I would recommended them to any college looking for cutting-edge ideas and strong team relationships.

    Associate Dean of Admissions - Gonzaga University
  • Throughout my career, I have turned to Stamats, Inc. time and time again to assist with a market analysis. At my former institution, the work resulted in an immediate 26 percent rise in applications and admissions. By the time I left, our increases year-over-year were close to 49 percent. I knew we needed that at my new institution. The team worked with us and the results have been game-changing for us.
    Cathy Cole
    VP Enrollment & Strategic Communications, University of Montana
  • If you are looking to start a research project – and in particular, new academic program research – I strongly recommend and endorse the Stamats team. The final report was filled with comprehensive information to meet the needs of the biggest data junkie, yet was also presented in a way that could be easily converted into an executive summary more appropriate for sharing with your Board of Trustees.
    Evan Lipp
    Vice President for Enrollment Management, Assumption College
  • It’s really been a miracle given our resources, our timing, and the level of awareness about Cornell Tech. Working with the Stamats team, we were able to deliver an exceptional class at a very reasonable cost per student.
    Christine Sneva
    Senior Director of Enrollment - Cornell Tech
  • Stamats was very responsive to our needs and feedback throughout the engagement.
    Mike Brinich
    Communications and Marketing Director, University of Michigan School of Nursing
  • I have concluded that the most valuable partnerships are ones in which the firm insists on a clear definition of the problem the institution is trying to solve, a thoughtful (not off-the shelf) approach to solutions that are unique for the circumstances and institutional market position, the will to listen to input from the institution, the courage to make recommendations or challenge conventions from a well-grounded empirical base and in a timely manner.
    Joseph P. Bagnoli, Ph.D.
    Vice-President for Enrollment Dean of Admission & Financial Aid, Grinnell College
  • Stamats was invaluable to Clinton Community College as it developed a new logo and tagline. From start to finish, the Stamats team was attentive, responsive and professional. We were very pleased with the results. I recommend Stamats to anyone who needs this type of service.
    John E. Jablonski
    Former President, SUNY Clinton Community College
  • The key to branding is knowing who you really are and how your audiences perceive you. At Cal Poly, we thought we knew ourselves and knew how to tell our story. What the entire Stamats team helped us discover carefully, thoughtfully—and with much kindness—was a richer, deeper, more appealing set of dimensions about who we are, and how our audiences view us.
    Chip Visci
    Associate Vice President, Strategic Communications, California Polytechnic State University
  • Stamats has empowered us to solve our identity crisis. Since the launch of our new brand, we’ve enjoyed an 11% increase in effective communication institution-wide as well as a 6% increase in enrollment. Stamats doesn’t just fulfill a work contract, they teach you how and why to implement ideas and how to stand on your own two feet.
    Megan Nicolaisen
    Marketing Director, Western Dakota Technical Institute
  • Stamats is producing results even quicker than we even hoped for. I am just thrilled!
    Dr. Colleen Hanycz Principal (President)
  • Stamats has been a capable and collaborative partner throughout our website redesign process. Their research not only helped shape the final form of the site, it helped us clarify our content strategy and extend our institutional brand more effectively. The new site is a far better reflection of RMC -- easier to navigate, more relevant, and more engaging to all the audiences we need to connect with every day.
    Robert Seas
    Web Content Manager, Rocky Mountain College

SELECTED CURRENT CLIENTS

  • Boston Architectural College
  • California State University Fullerton
  • California State University Stanislaus
  • Cornell Tech
  • Cornell University Johnson College of Business
  • Criswell College
  • D’Youville College
  • Fort Lewis College
  • Franklin Pierce University
  • UCLA
  • University of Kentucky
  • University of Michigan
  • University of Montana
  • University of North Carolina Greensboro
  • University of South Carolina Upstate
  • University of Texas of the Permian Basin
  • Washington State University

INSIGHTS AND ARTICLES

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Stamats Insights is our monthly newsletter distributed to our clients and colleagues in higher education at no charge. Our newsletter features stories from our blog as well as other offers, resources, and events that higher education professionals will find helpful.