
June 19, 2008 from 1:30 to 3:00 PM (Central Time)
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Presented
by: Dr. Robert A. Sevier,
Sr VP, Strategy
This session will begin with a brief review of brand marketing for colleges and universities. With that foundation in place, we will explore how to extend, or leverage your brand beginning with a look at successful internal brand launch strategies. We will then look at how to effectively communicate your brand and will pay particular attention to communication strategies that do not require significant marketing budgets. Finally, we will explore options for living out your brand promise. Lot's of great examples from higher education and other sources will be shown.
Special Bonus!
Register for this Webinar and you will receive a copy of Dr. Robert A. Sevier's new book Building Brand Momentum: Strategies for Achieving Critical Mass.
Register today this is one Webinar you won't want to miss.
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Registration:
The cost is $259 per site. Includes one telephone connection, one Internet connection, handout materials,
and unlimited participant attendance at your site.
Audio CD’s Available
Following the Webinar, an Audio CD will be available for purchase by calling Stamats at 1-800-553-8878 ext. 5106.
The CD's cost $259 for non-registrants and $159 for registrants.
Two Ways to Register:
Online or
1-800-553-8878 ext. 5106