Presented by:
Eric Sickler
Principal Consultant, Stamats
When: Now on demand!
Cost: $159 (Plus, have access to the Webinar for an entire year.)
Stamats’ annual TeensTALK® study has earned a reputation as one of higher education’s benchmark research resources, offering valuable insight into the Trends, Attitudes, Lifestyles, and Knowledge of traditional-aged, college-bound students. Fine tuned each year to address current issues, TeensTALK® collects information regarding:
- How high school students define “quality” as it relates to college selection
- Preferred channels and methods of communication at inquiry, application, admission, and deposited stages of the recruitment cycle
- Key indicators of how students determine a good “fit” with a particular college or university, and
- Most-important predictors of success after college graduation, as identified and understood during the college-selection process
In response to recruitment marketing practitioners’ needs for the kind of “real-time” data upon which sound strategies must be built, Stamats TeensTALK® survey now involves three separate data collection points or “testings” during a single annual recruitment cycle. With this approach, recruitment marketing officers have access to national college-bound teen behavior and thinking at three critically important milestones:
- Fall – when seniors begin to apply to the schools on their short lists
- Spring – when those same seniors are considering financial aid offers
- Summer – after final college choices are made
In this Webinar, Stamats Principal Consultant Eric Sickler reviews findings and offers insights about the 2009-2010 testing cycle, shedding new light on the ever-changing perceptions, preferences, and expectations traditional-aged undergraduate prospects bring to the college search.
Use this cutting edge data to drive your recruitment cycle. Register today!
Questions? E-mail info@stamats.com
