Presented by:
Fritz McDonald
Vice President for Creative Strategy, Stamats
Now On Demand!
Cost: $159 (Plus, have access to the Webinar for an entire year.)
This presentation will focus on precisely how and where social media fits into an admissions recruiting funnel, how it can have the most impact, and what tools and strategies are currently working.
What place does social media have in an admissions recruiting funnel? Is it really the wave of the future? There’s no question social media has had a big impact on college and university admissions offices. Since its meteoric rise, we’ve seen a significant increase in admissions-run blogs, Facebook pages, YouTube.edu channels, iTunesU, flickr, and even Vimeo accounts. Clearly, the trend is here to stay. But what else can you get out of Facebook besides an institutional presence? This presentation will explore where social media fits in an admissions recruiting funnel, how it can have the most impact, and what tools and strategies are currently working. As a community builder, social media will add a strong relationship-building tool to your recruiting toolbox, expand the number of touchpoints, drive traffic to your website, and raise brand awareness. In addition, we’ll examine whether it can increase your inquiry pool, drive up applications, and result in more deposits. Will social media ultimately replace your viewbook and print collateral or simply reinforce them? Will it help you better wrangle stealth applicants? We’ll answer these and other questions and take a look at how colleges and universities are transforming this brave new medium.
Where does social media fit in your recruitment funnel? Find out. Purchase today!
Questions? E-mail info@stamats.com
