Why Strategic Plans Often Fall Short

Last fall I wrote an article for a Stamats publication called Academic Strategist (here’s link if you want to subscribe) that outlined 10 reasons why strategic plans often fail or often do not live up to expectations. I have since augmented that article with some insights from a great posting in Forbes. In some respects the comments below are the flip side of the benefits of strategic planning presented previously. Here they are:

Helping College Presidents and CFOs Manage Their Pricing Strategy in a Logical, Rational, and Sustaining Manner – Blog Two of 10

The importance of value It is clear that colleges, and the faculty and staff who inhabit them, define value. It is up to them to make decisions about what they hold important. Now, however, the marketplace wants a voice. While you may define value, the marketplace—students, donors, and others—affirm value by the actions they take,…

A VUCA World

I am writing this blog while attending the annual Council of Independent Colleges’ (CIC) Presidents Institute in Marco Island. As with past Institutes, it has been an extraordinary event. Of particular value, I believe, is the interest of participants in actually solving some of the issues facing higher education rather than merely enumerating them and,…

Don’t Set Price Based on What Is Needed to Cover Expenses and Balance the Budget

On many campuses the answer to the question: “How do we set tuition?” is that the budget office gives the admissions office a “total revenue needed” to cover the budget, or perhaps their portion of the budget. This is both a dangerous and often counterproductive practice (e.g., limits optimizing net tuition revenue). Beginning with a…