9 Reasons for Retargeting as a Recruitment Tool

9 Reasons for Retargeting as a Recruitment Tool

Think about your web stats for a minute. Just how often does a prospect visit your site, view a page, and immediately click for more information? If you’re like most colleges and universities, roughly 98% of first time visitors will leave your site without converting (i.e. leaving you without their email or other contact info). Retargeting can help bring those valuable prospects back, giving you another opportunity to bring them into your communications cycle.